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Procreate’s Bold Move: No Generative AI in Their Products

A recent tweet about Adobe's new AI tools has sparked a lot of reactions online. The tweet got many views and seemed to nearly break the internet. People are talking about generative AI and its impact on the creative world.

Some folks dislike the rise of AI in art. They worry it takes away from human creativity. Others say it’s like rejecting electricity when it first came out. Adobe's tools for digital art already mimic traditional painting techniques. Their developers probably use AI to write code, too.

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Adobe's new tools will let users make and edit videos with simple text prompts. This means you can add or remove objects in a video, just like you can in Photoshop with its Generative Fill feature. Imagine extending a video clip with just a few words. That's the power of these tools.

Adobe also plans to work with other AI companies. They want to give users more choices in how they create videos. Models from companies like Runway and Pika Labs might be used to add new features to Adobe's Premiere Pro platform. These tools are still in early stages, so no release date has been set.

Using AI in this way might help artists save time and try new things. You could make a video scene longer without shooting new footage. Or you could add cool effects that would be hard to do by hand. Adobe aims to keep users informed about which AI models were used in their projects. This can be done through their Content Credentials labels.

The debate about AI in art and media will likely continue. Some people will always prefer traditional methods. But tools like Adobe's show that AI can be a helpful part of the creative process. As technology grows, artists will have even more ways to express themselves.

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